Below are a selection of case studies covering our three types of work.
Campaign Testing / Pitch Research Case Study Porter Novelli was asked to pitch for a new European client with short notice. The brief gave limited insights into the audience and their motivations. The client was established category and any new campaign...read more
Thought Leadership Research Case Study Depend was looking to enter the UK market as a challenger brand and engaged MullenLowe Salt as part of the launch. The Audit Incontinence category is not frequently discussed in the UK. The brand was looking to change...read more
BMC is global leader in software solutions that help IT transform traditional businesses into digital enterprises. They engaged Hotwire to raise their profile across Europe. In a crowded space, BMC wanted to strengthen its position as an expert on the...read more