Build better campaigns
Cutting edge Audience Insights to drive better campaigns
Custom Research Services
Our research tools cover the entire marketing spectrum. From strategy to measurement, we arm you with the right insight at the right time.
- Uncover insights to make the right foundational decisions for your campaigns.
- Test your ideas, messages and creative to make sure each campaign will have the maximum impact.
- We help you make decisions and course correct in real time.
- We’ll help you work out where to prioritise your future marketing spend for maximum ROI.
Always-On Audience Intelligence
Our real-time data and AI technology provides instant insight into market, category and purchasing dynamics combined with brand and campaign diagnostics in both B2B and B2C markets.
✓ Understand, profile and segment audiences.
✓ Track brand and campaign KPIs in real time.
✓ Diagnose and course correct campaigns in execution.
✓ Identify events impacting campaign performance.
✓ Model your media attribution more effectively.
Research Led Consulting
Our team’s experience and proprietary approach allows us to tackle complex business issues with both speed and rigour. Our proprietary research framework supports:
- Social Purpose
- Corporate Reputation
- Crisis Management
- Thought Leadership
- Strategic Projects
- Behavioural Science
How Delineate can support
We have one simple mission; to put better data and more meaningful insights into the hands of marketers and communicators, enabling them to make better decisions.
Delineate fuses the best of opinion research, modern technology and data science to provide insight solutions for real world marketing and communication challenges.
Our techniques allow us to go beyond traditional Market and Opinion Research, not to purely understand but to support a drive or change in behaviour.
Identify the right audiences
Generate Audience Insights
Test campaigns pre-live to deliver impact
Track and course correct live campaigns
Review performance and attribute ROI
Delineate insights drive product launch
MullenLowe Salt commissioned Delineate to create thought leadership for the UK launch of Depend.
Original research with impactful statistics and supporting consumer quotes were brought to life in a white paper. The paper was central to a media launch which achieved 15 broadcast, 28 print, and 23 online pieces of coverage.
“delineate is a research firm that really understands how communications firms work, we thoroughly enjoy their collaborative nature. They fully understood the brief and worked quickly and efficiently to deliver a high standard of work.”
Get in touch
London | Manchester
+44 (0) 203 289 2146