by Ben Leet | Jul 11, 2019 | Blog
Is the lack of B2B planning data holding you back? By Ben Leet, Chief Customer Officer Delineate Planning data should form the foundation of any B2B marketing campaign. Without understanding the audiences you’re trying to talk to, how do you know what message to...
by James Turner | Jun 19, 2019 | Case Studies
Image source: Rimmel London beauty cyberbully campaign – rimmellondon.com Case study #IWILLNOTBEDELETED Every business should have a story – something that expresses your brand purpose and values. Now, what if you could showcase your purpose in an authentic way?...
by James Turner | May 15, 2019 | Blog
Guest blog by Mike Sergeant, author of ‘PR for Humans: How Business Leaders Tell Powerful Stories’ At Delineate, we believe that there’s an art to storytelling with data, and it’s why we share valuable insights in a way that’s readable, engaging and human. So, when we...
by Ben Leet | Oct 16, 2018 | Blog
The power of story – using insights to tell a meaningful story Creative and communications agencies know that storytelling is a vital element of a strong campaign. But when it comes to storytelling with data, the application of story seems to be missing....
