The 6 Elements of a Powerful Business Story

The 6 Elements of a Powerful Business Story

Guest blog by Mike Sergeant, author of ‘PR for Humans: How Business Leaders Tell Powerful Stories’ At Delineate, we believe that there’s an art to storytelling with data, and it’s why we share valuable insights in a way that’s readable, engaging and human. So, when we...
Storytelling with data: How turn insights into stories

Storytelling with data: How turn insights into stories

The power of story – using insights to tell a meaningful story   Creative and communications agencies know that storytelling is a vital element of a strong campaign. But when it comes to storytelling with data, the application of story seems to be missing....